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Does your company have a Google Maps business listing in the Google local business centre? If not, you’re missing a trick.
A listing on Google Maps is totally free and is a great way to for people to find you. And you don’t even need a website to get listed.
Changing times
We’ve all changed how we look for services. A few years ago, the local telephone directory or yellow pages was the first place we looked when we needed to find details about a business. Now, the web is our first port of call. And naturally, Google is the site we go to first for info.
Having your business listed on Google Maps means you’ll get found for relevant searches from potential customers. Not only in Google Maps, but on the main search engines results pages too for some searches. For example, do a search for builders in Sherborne and you’ll get a map like this:
You’ll notice that some of the listings don’t even have a website. But they all do have that all important contact number. And more information is available when you click through to the maps listing.
If your website also appears in the search results below, that’s 2 places on the page where potential customers can access your services.
Claiming your listing
You might find that your business already has a Google Maps listing. If that’s the case, Google is probably using information about your company from another website such as Yell.com.
But don’t fear – you can claim your listing by signing up, claiming your listing and then amending the current details. Google will then send a postcard to the business address with a PIN number. When you get the postcard, just log into your account and enter the PIN.
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